Activities of the Cell


  • We have established Institution Innovation Cell an initiative by MHRD
  • Our cell is an Institutional member of WE- Women Entrepreneurs Association (Madurai Chapter), which helps students in networking with Women Entrepreneurs.
  • We conduct Entrepreneurship Awareness Camp with the support of funding from DST.
  • The cell offers a one year “Certificate Course on Becoming Entrepreneur ”to expose students to knowledge of entrepreneurship & Business Management. Also to enable them in identifying Business opportunities and facilitate Business plan Preparation and help them in starting small scale business enterprise.
  • In order to motivate the students in identifying the right business opportunities and to convert their business ideas to a viable business enterprise, business plan contest was organized for the MBA students.
  • College bazaar, a joint initiative by Govt. of Tamilnadu, Management studies students of our college and Self Help Groups of Virudhunagar district was organised to market the products produced by SHG in colleges and promote them.
  • Short term courses on Interior Designing, Graphics Designing, Organic farming, Bakery & Confectionary was organized to increase the employability skill of the students.
  • Short term courses like Arduino & Robotics, Android Application Development, CCTV Camera & Security Service, Home Appliances Maintenance and Mobile phone Servicing was organized to suite the industrial needs.
  • Free workshop to Self Help Group Members on satin pillow making & Jute bag making was conducted to help them to add new products to their business portfolio.
  • Throughout the academic year, about 12-15 skill development training programs are conducted to enable the students acquire skill and convert these skills into real time business venture. The workshop includes
    • Workshop on Food Processing Industry like making of Biscuits, Amla Squash, Chocolate, Pizza & Sherbet.
    • Workshop on Jewellery making includes Crystal jewellery, Paper quiling jewellery, Polymer clay Jewellery, Terracotta Jewellery, Air dry clay jewellery
    • Workshop on Personal Accessories include Jute bag, Clutch, Designer Hand bag & Mobile phone pouch.
    • Workshops are conducted for home décor products like Fur Toys, Pillow, Curtain Holder, Satin Flowers, Photo frame, Jewell Box, Wax craft, Wall Painting & Crafts.